Marketing Manager

Job Summary: The Marketing Manager plays a pivotal role in developing and executing marketing strategies to drive brand awareness, customer engagement, and business growth. They lead a team of marketing professionals, collaborate with various departments, and leverage market insights to create impactful campaigns and initiatives.

Responsibilities:

• Develop and execute comprehensive marketing strategies to achieve business objectives and revenue targets.
• Collaborate with cross-functional teams, including sales, product, and creative, to align marketing efforts with overall business goals.
• Plan, create, and oversee the implementation of marketing campaigns across various channels, such as digital, social media, print, events, and more.
• Conduct market research to identify customer needs, preferences, and trends, and use these insights to inform marketing strategies.
• Analyze competitive landscape and market trends to make data-driven decisions and stay ahead of industry changes.
• Develop and manage the marketing budget, ensuring efficient allocation of resources to achieve desired outcomes.
• Create compelling and persuasive marketing content, including copy, visuals, and multimedia assets.
• Monitor and measure the effectiveness of marketing campaigns using relevant metrics and analytics tools, and adjust strategies as needed.
• Oversee digital marketing efforts, including SEO, SEM, social media, email marketing, and content marketing.
• Manage relationships with external agencies, vendors, and partners to ensure the successful execution of marketing initiatives.
• Ensure consistent brand messaging and adherence to brand guidelines across all marketing materials.
• Plan and execute promotional events, product launches, and trade shows to enhance brand visibility.
• Stay up to date with industry trends and best practices to continuously improve marketing strategies.
• Collaborate with sales teams to align marketing efforts with lead generation and sales goals.
• Generate reports and presentations to provide insights on marketing performance to senior management.
• Ensure compliance with relevant regulations and industry standards in all marketing activities.

Qualifications:

• Candidate must be available in Qatar with valid RP and transferrable NOC
• Bachelor’s degree in marketing, Business, or a related field; Master's degree or marketing certification is a plus.
• Proven experience (8 years) in marketing, with a track record of progressively increasing responsibilities.
• Strong understanding of marketing principles, strategies, and tactics.
• Proficiency in digital marketing platforms, analytics tools, and marketing automation software.
• Excellent leadership and team management skills.
• Strategic thinking and problem-solving abilities.
• Strong communication and interpersonal skills.
• Creative thinking and the ability to generate innovative marketing ideas.
• Project management skills to oversee multiple campaigns and projects simultaneously.
• Data-driven mindset with the ability to analyze and interpret marketing data.
• Adaptability to changing market dynamics and consumer behaviors.
• Familiarity with industry-specific marketing considerations is advantageous.